These Companies Have a Plan to Kill Apps

In a world dominated by smartphone apps, a few innovative companies are looking to shake up the industry by moving away from traditional app-based experiences. Instead, they are focusing on new technologies and platforms that could potentially render apps obsolete.

1. Google’s Progressive Web Apps

Google has been a pioneer in the development of Progressive Web Apps (PWAs), which are web-based applications that offer a native app-like experience. With PWAs, users can interact with websites in a more app-like manner, without the need to download a separate app from the app store.

2. Microsoft’s Universal Windows Platform

Microsoft has been investing heavily in its Universal Windows Platform (UWP), which allows developers to create apps that run across all Windows devices, from PCs to smartphones to Xbox consoles. This could potentially eliminate the need for separate apps for different devices.

3. Facebook’s Instant Games

Facebook has been pushing its Instant Games platform, which allows users to play games directly within the Facebook app or Messenger, without the need to download a separate gaming app. This could potentially disrupt the traditional app store model for gaming apps.

As these companies continue to innovate and explore new ways to deliver services and content to users, the future of apps as we know them could be in jeopardy. Will apps survive in this changing landscape, or will they be replaced by the next big thing? Only time will tell.